Price increase! Milka chocolate now costs significantly more

By Sven Reuter

Idstein - In many places, customers will have to dig deeper into their pockets for Milka chocolate! Retail chains such as Aldi, Edeka, Kaufland, Rewe and Rossmann are offering the classic-sized bars for 1.99 euros this week instead of the previous 1.49 euros. This is shown by an analysis of the price comparison portal Smhaggle.

Climate change is also having a devastating impact on the cocoa harvest. This is why cocoa and chocolate prices are also rising.
Climate change is also having a devastating impact on the cocoa harvest. This is why cocoa and chocolate prices are also rising.  © Jan Woitas/dpa

In the stores of some other retailers, the various varieties of the popular chocolate brand are therefore still available for the price that was usual until recently. Prices may vary from region to region, for example due to discount campaigns.

Milka manufacturer Mondelez did not want to comment on this when asked. The price of a Milka chocolate bar last rose in the summer of 2024, at that time by around 10 percent.

The products of other chocolate manufacturers such as Ritter Sport had also already become significantly more expensive in the past year. Lindt & Sprüngli also increased its prices and intends to do so again in 2025, as the company recently announced.

The manufacturers justify this with poor harvests and the consequences of climate change. At the beginning of 2024, the price of cocoa had therefore risen to a record high.

Cocoa prices will not fall back to old levels

The price of a Milka chocolate bar will increase by a whole 50 cents.
The price of a Milka chocolate bar will increase by a whole 50 cents.  © Jan Woitas/dpa

"Cocoa is in short supply on the world markets. This is driving up prices," said WWF expert Kerstin Weber. Extreme weather events such as long periods of drought, heavy rainfall or flooding lead to lower yields, poorer quality or completely destroyed harvests.

In many places, the cocoa trees are also affected by diseases. Weber therefore expects cocoa prices to remain high in 2025 and not fall back to their previous level.

According to the Federal Statistical Office, a bar was on average 14.6 percent more expensive in December 2024 than a year earlier.

Prices had already risen before that.